New Delhi : Patanjali Ayurved, which is a venture of FMCG promoted by our favourite Yoga Guru Baba Ramdev has stated that ‘healthy’ instant noodles that will take on the Giant noodles company who produce Maggi “Nestle“which recently got lifted itself ban from the Indian Govt after may be a span of 5 months.
According to the sources,Patanjali sets up 5 manufacturing plants in the states of our capital Delhi NCR, Madhya Pradesh, Maharashtra, Karnataka and Uttar Pradesh within a maximum span of 1 year.
“By the end of December, our noodles will hit one million stores. We are ramping our production capacity,” Ramdev told reporters here but did’nt specify details about setting new plants in the locality.
“It is Rs 10 cheaper from our rivals noodles, which are selling atta noodles at Rs 25,” he said, adding that its noodles are based on rice bran oil and not palm oil which other manufacturers uses.
Reliance Fresh, Big Bazaar, D Mart and Patanjali’s own retail network will sell the products at their all alloted outlets and Nilgiri’s supermarkets across 240 cities.
“The profits we make from the sale of our noodles and other products will be used for educating the under-priviledged children,” Ramdev told a press conference here, adding that the launch was in line with the idea of introducing healthier products that are made in India.
“We will launch baby care under ‘Shishu Care’ brand, beauty care products under ‘Saundrya’ brand, health supplement powder under ‘Power Vita’ brand by the end of December. We will also enter into textiles category under ‘Vastram’ brand,” he said.
“We are looking at 150 per cent growth in our sales this year and aiming to cross Rs 5,000 crore turnover,” Ramdev said.
When asked if there is a plan to list Patanjali Ayurved on the stock exchange, he said: “No, not right now.” Over exports, Ramdev said: “Right now its very small as we are focusing on meeting domestic demand. But we would also look into that.”
“We are also planning six-seven large production units across India over the next one year. One factory with a capacity of 100-200 tonnes will be set up in the NCR (National Capital Region),” he added.
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